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This Season's Jewelry Retailer Holiday Campaigns: Toying with Emotions

by Christina Lee

December 11, 2008

This holiday season, economic analysts have watched spending on luxury goods decline, deeming such behavior as one telltale sign of an ongoing recession. Meanwhile, many jewelry retailers are having... Read more »

Why Jewelry Retailers Really Need to Get Online

by Carrie Hinkel

April 21, 2008

If you are a retailer selling jewelry and you don't have a website, you could easily be missing out on doubling your sales revenue! Successful online retailers like Ross-Simons , Helzberg Diamonds ,... Read more »

Using Video to Stand Out

by Steve Strauss

November 17, 2009

Q: Steve – You always seem to write about making your small business unique – so as to set yourself apart from the crowd. That seems like good advice, but easier said than done. In my case, my small... Read more »

Premiumization: The Big Trend for 2008

by Rebecca Button

January 08, 2008

Want bling on your bottled water? This year you will get that and much more, as water makes its market move to premiumization. When common products proliferate and saturate the market (think tea,... Read more »

Avoid these Five Mistakes for a Successful eBay Business

by Skip McGrath

June 05, 2007

Building an eBay business is in many ways similar to building any business. To be successful everything has to work: Marketing, Sales, Quality, Pricing, and Customer Service. Selling on eBay,... Read more »

The First Three Guidelines of Owning and Operating a Small Retail Business

by Veronica Stone

January 15, 2008

Ever thought about starting your own retail business? The thought of being your own boss and not having to answer to someone else has probably intrigued all of us at some point in time. It did for... Read more »