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Posts Tagged ‘zappos’

What Happened: 3rd Annual IMA Conference

by Christina Lee on March 25th, 2009
1 Comment »

Transport Willy Wonka’s chocolate factory out of Roald Dahl’s fantasy world and into modern times, and perhaps it would resemble the Zappos corporate headquarters in Henderson, NV. At least, that is how Cathy Aggelopoulos may have felt. “To have a sleep room in my warehouse is just totally impossible,” she said. “The Zappos culture is a different culture from what I grew up with … I walked around with my mouth open.” And much like in the chocolate factory tour, a select few – this time, 16 people total – entered the Zappos facilities. But this time and for the... Read more »

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Hot Topic: Small Businesses Using Twitter

by Christina Lee on March 9th, 2009
3 Comments »

Since its start two years ago, Twitter has certainly sparked a lot of conversation – both inside and out of its short messaging service. Starbucks, Zappos and Dell are just a few of the big companies that have figured out how to use it to their advantage. However, recently reported success stories actually come from small businesses. For two local food businesses, Twitter has helped two local food businesses both raise and manage rising demand. One request for a breakfast wrap directed to Houston-based Coffee Groundz led to the first ever reported take-out order on Twitter, which are now taken... Read more »

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