Is Now the Time to Slash Prices?
by Steve Strauss on May 21st, 2009
Q: With business slow, it seems like it might be a good idea to lower prices and cut our fees. However, I am also worried about eating into my profit margin, which is already pretty thin. What do we do? TJ A: I love this quote from the late, great Paul Harvey: “In times like these, it is good to know . . . that there have always been times like these!” Sure, we have all heard that this Great Recession is the worst economy in 50 years, and it is, but that does not mean that there have not... Read more »