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Networking Your Way to Success

Tuesday, January 8th, 2008

Take a look at your business, and ask yourself why it’s successful. Depending on the size, it could be a myriad of things - the sales team, the service backup, most certainly the customers. Yet if you take all these into consideration, they’ve all got one thing in common - they’re part of your company’s network.

From the sales team providing your customer their order to the service team looking after their account once the sale has been made, it’s all one big network working towards your company’s success. To ensure this success continues, you need to be taking that network and expanding it.

The Importance of Networking
Not only will a good and expansive network offer you the opportunity to promote your business, it’s also an excellent way to meet people that can make a difference to your company.

For instance, many directors, managers and owners of companies attend specially arranged networking meetings. This is an ideal environment for like-minded businesspeople to exchange details and information. Indeed, many of a company’s business deals come from the result of making an acquaintance at a networking event.

Additionally, it’s also a good way to spot a potential employee for your business, which can save you money and time advertising, or using a recruitment agency. Couple that with the sheer amount of information and contacts you can come away with, and a networking event is definitely something you should be looking at attending. Or, if you wish, arrange one yourself.

How to Network Effectively
The key to effective networking is to attend the right events, therefore enabling you to speak to the right people. There are many ways you can do this, and taking the time to research a little beforehand can make all the difference to how successful your next networking event is.

One of the best ways to network is the traditional face-to-face method. This could be at an informal lunch event, or a specially arranged networking gathering at a hotel or conference center. This allows you to exchange business cards, get a feel for what a person is like in the flesh, and generally introduce both you and your business to a wider audience.

Another way is to network online, using social networking sites. These can range from the standard websites such as Facebook or MySpace . However, there are also specialist networking sites aimed more at businesses - LinkedIn.com and Ecademy.com are particularly good examples. You can search for contacts specific to your industry, which ensures that you’re not meeting people who are networking just for the sake of it.

Whichever way you decide to go, the important thing is keeping up to date afterwards. Make sure that you send a complimentary email now and again, and if your address or phone number details change, make sure to update everyone in your network. Once you have a solid, up-to-date networking contact list, you may be surprised how much a positive difference it will make to your business.

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Networking Your Way to Success

Tuesday, January 8th, 2008

Take a look at your business, and ask yourself why it’s successful. Depending on the size, it could be a myriad of things - the sales team, the service backup, most certainly the customers. Yet if you take all these into consideration, they’ve all got one thing in common - they’re part of your company’s network.

From the sales team providing your customer their order to the service team looking after their account once the sale has been made, it’s all one big network working towards your company’s success. To ensure this success continues, you need to be taking that network and expanding it.

The Importance of Networking
Not only will a good and expansive network offer you the opportunity to promote your business, it’s also an excellent way to meet people that can make a difference to your company.

For instance, many directors, managers and owners of companies attend specially arranged networking meetings. This is an ideal environment for like-minded businesspeople to exchange details and information. Indeed, many of a company’s business deals come from the result of making an acquaintance at a networking event.

Additionally, it’s also a good way to spot a potential employee for your business, which can save you money and time advertising, or using a recruitment agency. Couple that with the sheer amount of information and contacts you can come away with, and a networking event is definitely something you should be looking at attending. Or, if you wish, arrange one yourself.

How to Network Effectively
The key to effective networking is to attend the right events, therefore enabling you to speak to the right people. There are many ways you can do this, and taking the time to research a little beforehand can make all the difference to how successful your next networking event is.

One of the best ways to network is the traditional face-to-face method. This could be at an informal lunch event, or a specially arranged networking gathering at a hotel or conference center. This allows you to exchange business cards, get a feel for what a person is like in the flesh, and generally introduce both you and your business to a wider audience.

Another way is to network online, using social networking sites. These can range from the standard websites such as Facebook or MySpace . However, there are also specialist networking sites aimed more at businesses - LinkedIn.com and Ecademy.com are particularly good examples. You can search for contacts specific to your industry, which ensures that you’re not meeting people who are networking just for the sake of it.

Whichever way you decide to go, the important thing is keeping up to date afterwards. Make sure that you send a complimentary email now and again, and if your address or phone number details change, make sure to update everyone in your network. Once you have a solid, up-to-date networking contact list, you may be surprised how much a positive difference it will make to your business.

Tags: , , , , , , ,
Posted in News & Articles | No Comments »