Sales and Discounts a Priority for This Year’s Holiday Shoppers
by Christina Lee on October 31st, 2008
As expected from bargain shoppers over the years, more than 40 percent of consumers have already started their holiday shopping, according to the National Retail Federation. But over the past four holiday seasons, consumers as a whole have grown more cautious and calculative. This year, they plan to spend an average of $832.36 on holiday-related shopping – a mere 1.9 percent increase from last year, and the lowest increase anticipated since 2002. Wholesalers in addition to discounters should do relatively well this season, said Michael Niemira, International Council of Shopping Centers chief economist and director of research. “Not surprisingly, big-ticket... Read more »