by Christina Lee on March 4th, 2009
This St. Patrick’s Day, retailers are less likely to spot green on consumers, whether they are wearing or carrying it, according to a National Retail Federation survey released yesterday.
As fewer consumers decide to participate, so do their total expected spending. This year, 44.1 percent of U.S. consumers plan to spend $3.29 billion on St. Patrick’s Day. Both figures show a slight decline in both participation and spending from last year, when 46.0 percent of consumers said they planned to spend $3.64 billion to celebrate.
The notable decline in spending derives from everyone – even the biggest holiday spenders, young... Read more »
by Rebecca Button on September 15th, 2008
Did you know Halloween is the second most popular holiday (after Christmas) in terms of decorating and celebrating? With so many Halloween enthusiasts young and old alike, the year long anticipation for the holiday culminates in an excellent opportunity to increase revenue through costume and party item sales.
Using statistical information, recent surveys and targeted polling as resources, Halloween-News.com predicts the following Halloween trends for 2008:
Adult Costumes
This years movie to watch for will include Batman: the Dark Night, Indiana Jones and The Terminator. Jack and Sally from Nightmare Before Christmas are always present. You’ll still see a surge... Read more »
by Leeia Ladipoh on April 4th, 2008
The old adage says ‘variety is the spice of life’ – but if you are in business, you know that variety in customer purchasing patterns can be an extremely stressful issue to deal with.
Every season will see different products shoot to the top of the must-have list and others sitting on the shelves, gathering dust. What you want to know is how to stock more of those ‘must-haves’ and fewer of the dust gatherers.
Some seasons will see a trend to fewer purchases – other months, everything you have on the shelves will be selling.
While you can’t change... Read more »