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Posts Tagged ‘expanding’

Expanding to the International Market

by Steve Strauss on May 6th, 2009

Q: How would one go about beginning a more international sort of business?   William A: Now, that is a great idea. I have often said that we are living in a remarkable time for small business, probably the most remarkable ever. Not only have there been incredible technological innovations that have revolutionized business (computers, printers, the Net, etc.), but equally, huge new markets have been opened that were never available before (China, India, virtual.) OK, I think I have run out of superlatives, but you get the idea. Starting and succeeding internationally, while much easier than ever before, nevertheless... Read more »

Lessons From Starbucks: Thinking Big While Keeping it Small

by Carrie Hinkel on February 13th, 2008

If your small business is growing rapidly and you have visions of multiple locations and franchises, that’s terrific. However, take a lesson from corner coffee shop turned corporate giant Starbucks, and don’t forget what made your company so popular in the first place. Less than a month ago, after showing the weakest sales period in the company’s history, Starbucks announced that it will close 100 stores. This was shocking news considering in the 1990s the company was opening a new shop every workday – and the rapid growth continued well into the 2000s. So what happened? Where did Starbucks go... Read more »

Taking the Next Step: Exporting Your Goods

by Carrie Hinkel on November 12th, 2007

So, your products have been selling so great here in the U.S. that you’re thinking about selling them in another country. That’s great! Exporting can be a terrific way to grow your business and expand your market. Exporting can seem a bit intimidating to those who have never done it, but if you have all the information and take the time to thoroughly understand the process, you’ll find that exporting can be a fairly simple process. Here are some basic steps to help you understand the exporting process: Finding your overseas market - Once you’ve decided that you would like... Read more »