How To: Promote Your Products with Fashionable Cues
by Christina Lee on February 13th, 2009
Like those before it, this year’s Mercedes-Benz Fashion Week – which starts today – promises visionary looks for the upcoming seasons. But almost as much as the fashion itself, the media has observed a number of major designers who opted out of the event. Their headlines all scream one thing: yes, the fashion industry is suffering. The industry knows this, and now everyone else knows it. But regardless, designers have new collections to put out and, just like nearly everybody else, they have a business to run. While facing this reality, designers have come up with some creative and cost-efficient... Read more »