New Ways to Get and Use Customer Feedback
by Christina Lee on January 12th, 2009
With today’s consumers more apt to save than spend, small business owners could consider their feedback more valuable than ever. With these ideas – one on how to get it, and two on how to use it – remember that customer feedback should be taken for more than constructive criticism. Imagine the possibilities: As Duct Tape Marketing’s John Jantsch suggested last week, small business owners can reward their best customers by inviting them out to a happy hour. In return, they can ask them for their testimonials regarding your products and services. Capture all of the moments on camera and... Read more »