The VoIP system saves substantial cost for businesses. Overall, the VoIP service is much less costly than traditional phone service. VoIP also saves additional money for companies by allowing them to have both data and phone service on one network, rather than separate networks.

VoIP is also incredibly convenient. For instance, the VoIP system allows you to make and receive calls from your regular business phone number anywhere where you have access to Broadband Internet . Therefore, your customers only need one number, and you can save money on cell phone bills. You can also have the ability to see everyone who is on the network simultaneously, which helps in matters of customer service. Another convenience is the fact that you can arrange for phone calls to ring on a few different phones before the call is sent to voice mail. This increases the chance that you will receive the call, allowing you to connect with your customers more easily.

One downside of the VoIP system is that if the network is down for any reason, you will not be able to make calls. A related downside is that if your broadband Internet connection goes out, so will your phone service. It is important to set up the VoIP system so that all calls received during this time will be forwarded to a voice answering service. Another thought to consider before the setup process is that the phone handsets in your office must be compatible with VoIP, and this will most likely require testing, etc. Additionally, some concerns have been raised regarding hackers. The best solution to this problem is to be proactive in securing your system in the highest security ways possible.

If you are unsure about whether or not your business should switch to VoIP, it would be advantageous to hire a knowledgeable person to assist and inform you. Also, you might want to try out the VoIP system with a small amount of people and see how it goes before making a big switch.

These two simple pages are arguably as important as any page on your website – after all, a Contact Us page allows your customers to know how to get in touch with you if they have any questions, problems, or even to compliment your service. The About Us page is equally as important, as it will show potential customers why you are the right company for their needs. However, there are still basic mistakes being made when it comes to this area, and it could mean the difference between a successful business and a mediocre one.

The Secret of a Good Contact Us Page

If you’ve ever tried to get in touch with any company via their website, you’ll know what the difference a good contact page can make over a poorly laid out one. This is the same for your customers when they come to your Contact Us page – they don’t want to have to trawl through lists of information just to find out something that should be easy and immediate.

Think of it this way – a potential customer who goes to your Contact Us page is already thinking of buying from you. They’ve browsed your website and looked at your products, and now they have questions. This is your chance to close the sale by making it easy to contact you.

To maximize the efficiency of your contact page, make sure that it’s easy to find exactly who needs to be contacted about which issue. For example, if you have 6 sales people in the sales department, one of them might be a better contact for the North American market, whilst someone else might deal with Asia or Europe. Another example is to have a contact email address for different departments or issues, i.e. site support, product returns, etc. Just this simple pointer can make all the difference to a busy customer.

Additionally, having numerous contact options is far more appealing than simply having a “Contact Email” link as the only way for a customer to contact you. Contact forms especially can be a huge turn-off to a customer, because it seems impersonal and somewhat suspicious. Offer a telephone number (preferably toll-free) as well as an email address, and if you have a physical location, place your address on there with times that customers can visit and a map to get to you.

About Us is About You

As user-friendly as your contact page needs to be, you shouldn’t neglect your About Us page as well. Too many companies simply see this as an extension to what their business does; yet that information can be found on your intro page. However, a strong About Us page can often help turn a potential customer into a buying customer. Just as with the Contact Us page, a visitor who goes to your About Us page is already interested in buying from you.

By informing a customer about your company, an About Us page can show them why they should buy from you. Customers are just like anybody else, and like to hear what’s in it for them – so use your About Us page to offer examples of why they should purchase from you. For instance, let other businesses and visitors know what your company stands for, and why you can offer something other businesses can’t (years of experience, best value and/or quality, etc).

Just over 20% of new business comes from a “trust factor”, and a strong About Us page will show any potential customers why they should trust you with their business. Combine this with an informative and straightforward Contact Us page, as well as an easy-to-use website, and you’ll notice the difference immediately, as will your customers.