Posts Tagged ‘blogging’
by Rebecca Button on May 7th, 2008
If you are in any way involved in a blog you know that positive comments are awesome, negative comments are…well, good for balanced feedback and spam comments are downright infuriating. Its the latter variety that this post is about.
You know them when you see them. Sometimes they are blatant, "Great blog! Visit my site www.bestsiteintheworld.com!"
Sometimes they are incoherent, "Greek should thy savage health insurance agents make light business contact manager windows mobile wheat." (Whaaa?)
But most of the time, they are a little sneakier than that (in response to one of my Valentine’s Day Trend Alert posts), "Its... Read more »
by Rebecca Button on March 21st, 2008
There’s no question anymore as to whether or not blogging is beneficial to businesses–it IS. Wait. Allow me to rephrase…GOOD blogging is beneficial to businesses. If you run your blog poorly, it becomes a waste of your time as well as the time of your readers (dare I say customers ?) and no one likes to be inconvenienced, especially not consumers. I know, I know…nothing you don’t already know.
Well, if you have decided not to pursue blogging due to time, money and/or resource constraints then I suppose you needn’t read on. But if you do run a company blog... Read more »
by Carrie Hinkel on March 19th, 2008
Each day, there are tens of thousands of videos being posted on sites like YouTube. Some become notorious and are so shocking / hilarious that the links make it on email lists, blogs, Myspace pages and more – racking up a million or more hits. Now that’s viral, baby! Most of these videos may look like they were taken with a phone cam or filmed with a simple camcorder, and while for some that may be the case, for others…they were only made to look that way. Yep, companies like Sony, Frito-Lay, Red Bull, Nike and a slew more are... Read more »
by Steve Strauss on March 6th, 2008
Q: Steve – It seems that blogging is here to stay, wouldn’t you say? I have been told that it makes sense for a small business to blog, but I don’t really get what it would do for my business. Do you?
Shelly
A: No, blogging is not going away anytime soon.
And I can’t say I’m not surprised, because I am. When blogging first made its way into our consciousness a few years ago, I was as skeptical as they come. Was I really heard to remark, "It’s the CB radio of our time!" Yes, I was.
But, halleluiah!... Read more »
by Leeia Ladipoh on February 15th, 2008
Running a blog is a way of business these days. Blogs help bring customers in to read your posts – and has them stay to see what your business has to offer.
In a perfect world, the posts on your blog would come up in search engine listings or be linked to other blogs – and a flood of people would read your words, become interested in you and your product and then make a purchase from your business.
But making this perfect world come to life takes some work.
Here are some tips to making your blogs more valuable... Read more »
by Carrie Hinkel on January 11th, 2008
By now, most web savvy business owners know the importance of blogging. Writing a blog is easy, however getting people to find (and read) your blogs, well that’s the hard part. It may take some work, but getting your blog to work for you – in terms of traffic, readership and ranking – can pay off big time. Here are some of the easiest ways to promote your company’s blog:
Give your blog page a custom look - As tempting as it is to go with one of the Wordpress templates, don’t. Show some originality and let others know that... Read more »
by Carrie Hinkel on January 2nd, 2008
By now, most website owners know that getting reputable sites to link to their site will have a positive effect on rankings. The problem is getting GOOD sites to give you those links. A powerful marketing strategy for your website can be getting bloggers to not only list your e-commerce site, but to talk about your products and services. Bloggers are generally regarded as authorities on certain subject matter, which make blogs one of the best places to get those valued authority links.
What are authority links? They’re links coming from sites that are considered by search engines to be... Read more »
by Carrie Hinkel on October 11th, 2007
Having a blog on your website can boost your search engine rankings, increase website traffic, establish yourself as an expert in your industry, and help you connect (and get feedback from) your customers.
Blogging doesn’t cost any money, as sites like www.typepad.com and www.blogger.com allow you to set up a blog for free. However, blogs do take a commitment as far as time and regularity. If you decide to set up a blog, it’s important to blog often and regularly – otherwise, you might leave your customers feeling abandoned.
The benefits of blogging:
Drives traffic to your website: Blogs will... Read more »