Permanent Wholesale Marts: A Wise Choice
by Leeia Ladipoh on June 9th, 2008
So what is a permanent wholesale mart anyway? Well, quite simply it’s a year round trade show (here is an example ). Business owners looking to find products can go to these marts to find a vast and varied selection any time they need to. This flexibility is one of the many advantages to using a wholesale mart to source products. Other benefits include an optional on site sales rep to assist you, a buyers directory of suppliers and product lines as well as supplier contact information, and finally at various points throughout the year some marts will host additional short term trade shows to attract the new suppliers as well as offer classes to help educate retailers on how to market their products, etc.
There are two types of marts which each have different advantages. The national marts tend to offer a wider selection within a certain product line and buyers can source directly from manufacturers. Regional marts cater more specifically to buyers who are looking to obtain smaller volumes of product as well as offer a more personalized and attentive interaction.
Tips for Maximizing Your Mart Experience:
- Even though the marts are open year round, specific suppliers may not be open every day. Plan accordingly. (*although it should be noted that suppliers are often willing to schedule an appointment with you, so contact them directly to work something out)
- Because the goods are wholesale (ie. in wholesale quantities and for wholesale prices) they are not open to the general public. You will need to be able to provide information that proves you are a legitimate buyer/retail business which means usually a tax ID number and credit information.
- Do your research. Before you make travel plans make sure the marts you are thinking of attending have what you are looking for. I know, a no brainer right? But I had to say it anyway…
It’s a good idea to visit these marts at least twice a year to stay in the loop as to what products are the latest and greatest. But be sure not to limit yourself to only these marts. There are plenty of other sourcing options out there so be open and willing to explore them as well.
These marts are a great place to find new types of wholesale products to sell. The only issue I have is the travel expense now that prices have skyrocketed. Unless you just want to travel to that location I think it would be a good idea if they would put the mart online where you can view items or even see video.
Steve
June 27th, 2008
at 3:06 pm