customer service
Published September 12th, 2008
Without a doubt, the number one obstacle to running a successful online business is getting potential buyers to trust your website enough that they are willing to make a purchase.
Let’s be really honest; there are plenty of steps involved with the purchase and receipt of any online product from the release of a credit card number to final delivery - and potential customers will worry about every single one of these areas when it comes to making a purchase from a business they have not used in the past.
About Branding
There is a lot of competition in online... Read more
Tags: branding, customer service, E-Commerce and E-Business, establish trust, how to, Leeia Ladipoh, online shopping, online transactions, reputation, Sales, social media, web 2.0
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Many brick and mortar stores have learned by now that they need to have a website in order to compete in today’s internet driven consumer marketplace. What many of them haven’t figured out yet is that there is much more to using the internet to draw in customers than simply having a website with store hours and information on it.
It is becoming increasingly important for businesses to make themselves available for customer reviews. Sites such as Amazon.com use the customer review system to sell products. Yelp.com uses the same concept but allows consumers to review actual businesses. This type... Read more
Tags: customer service, Generating More Sales, Growing Your Business, Marketing, Marketing Your Business, peer reviews, Rebecca Button, yelp
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Published April 8th, 2008
When you have made a major purchase whether it was a car or living room furniture chances are you received some sort of thank you from the company you made the purchase from. Usually at a high quality dealership for cars or furniture the salesperson will be given the responsibility to write the thank you note but often times the note will be signed by anyone who you came in contact with during your purchasing experience.
Thank you cards are a nice touch, particularly if they are hand written. Giving a small gift can even be appropriate if the purchase... Read more
Tags: advice, customer appreciation, customer service, Generating More Sales, larry Slusser, Sales, tips
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Published March 20th, 2008
With the retail industry taking in $4.5 trillion in sales in 2007, it’s no wonder that more and more people are considering opening their own retail store. But, being a successful retailer isn’t as simple as entering the industry and opening a store. In order to have the best chance of running a successful retail establishment, you should first assess your skills to figure out what your personal strengths and weaknesses are for being a retailer. If you fall short in some areas, don’t worry, you can always take a course, do some research or, even easier, hire someone who... Read more
Tags: Accounting, advice, Carrie Hinkel, customer service, Finance and Accounting, management, Marketing, retail store, Sales, Starting a Business, tips
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Published March 18th, 2008
You may have heard the old adage “honesty is the best policy”. This is also true in business. While most people think that anything goes in business, when it comes to what your customers think about you and your company, you are definitely better off letting them know what is going on.
You have heard of the “business - customer relationship”, but do you really treat it like a relationship? You should. The better you build this relationship up front, the more supportive your customers will be down the road - especially if problems arise.
Transparency in Product Problems
It... Read more
Tags: business ethics, business transparency, customer service, Generating More Sales, Leeia Ladipoh, management, Sales
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Published March 11th, 2008
A successful and capable business owner, operator or manager perfectly understands that the ultimate key to business success is customer satisfaction. There are two primary factors that play major roles in ensuring customer satisfaction both in the immediate and long term future.
First, a business that is committed to customer satisfaction makes very certain that products or services offered to consumers are top quality. Second, a business that strives to maintain customer satisfaction understands the key role that customer service plays in that process. Therefore, a successful, capable business owner, operator or manager understands the vital role that customer service... Read more
Tags: advice, customer loyalty, customer service, Growing Your Business, PR, tips
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Published March 10th, 2008
One of the biggest mistakes business owners make is in their customer service departments. From a Fortune 500 company to the humble ma and pop shop, you need to have good customer service. The people in your customer service department are the representatives of your company and they are the people that most of your customers and potential customers will encounter the most - so it is vital that your company be presented in a professional light during any encounter with the public.
Tone of Voice
It’s worth mentioning about tones of voice. We all know different tones of voice... Read more
Tags: advice, customer service, Generating More Sales, Rebecca Button, Sales, tips
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Published March 4th, 2008
Have you ever thought about how much money you could be losing from merchandise that goes out the door without your knowledge?
The price of shoplifting on retail businesses is high. Millions of dollars are lost to shoplifting annually. This represents lost money that you have to make up through increased sales.
Even if your store loses only ten dollars a day to shoplifting (which is a low estimate for retail shops), that translates to over $3,600 a year. How much nicer would it be to have an extra $3,600 in the bank instead of trying to make up for... Read more
Tags: advice, brick and mortar, customer service, Generating More Sales, Leeia Ladipoh, protecting your business, retail, Sales, shoplifting, tips
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Published February 28th, 2008
When you receive a comment or feedback, ask yourself how would you want someone to respond to you if it was you giving the feedback or comment? Moreover, how does it make you feel when the restaurant you always go to remembers you and what you usually order? Or maybe you buy a lot on eBay from one seller in particular -how does it make you feel when the seller remembers your name and the products you’re interested in? By placing yourself into your customers’ shoes and remembering their buying habits or feedback, your customers will be more loyal to... Read more
Tags: advice, customer loyalty, customer service, Generating More Sales, Growing Your Business, larry Slusser, tips
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Published February 25th, 2008
Any successful business owner knows that giving customers what they want is the key to growing sales and repeat business. Getting to know your customers and their wants and needs isn’t difficult, it just takes some time and planning.
First, make a list of questions that you would like answered by your customers. For instance, do you think the color choices are too many and overwhelming, or do you enjoy the wide selection? Do you think the return policy is fair? What new products would you like to see in the store? Then, it’s time to get the answers without... Read more
Tags: advice, Carrie Hinkel, customer service, Generating More Sales, Sales, tips
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