2008 February

Why Having a Small Business Credit Card Will Make Your Life Easier!

by Veronica Stone
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If you’ve shied away from getting a business credit card because you think you don’t need one, that it costs too much, or that you don’t make enough purchases, then think again! Using a business credit can actually save you money and time - yes really! And for small business owners, those are your two most precious business commodities. Advantages for having a credit card for your small business Perks - With so many companies offering credit cards, there’s a lot of competition for your business. Today, credit cards are offering cash back, airline miles, hotel stays, merchandise and a... Read more

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Top 5 Business Startup Myths that Separate the Truth from the Lies

by Veronica Stone
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With so much information out there about starting a business, it’s hard to pick out the truth from a sea of myths. Unfortunately, these myths are fueled by dreamers who think investors will be fighting over the chance to lend them money or that they’ll be able to have a 20-hour workweek and, of course, that the money will be pouring in faster than they can count it. Well, not only are those all far from the truth, there are plenty of other startup myths lurking out there too. Here are some of the most popular ones: The government gives... Read more

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Online accounting tools reviewed

by Veronica Stone
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There are a number of very good accounting software applications that you can buy and install on your computer. These are tried an true programs that are specifically designed to make your life easier when it comes to keeping the books. But what if I told you that it could be even easier ? That’s right. You can save time (and maybe a little money) by using online applications to do your finances. FreelancerSwitch reviews 7 of these bad boys so check em out! Read more

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How Article Marketing can Generate Traffic to Your Website

by Veronica Stone
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Publishing articles online about your website’s industry can prove to do wonders for improving your site’s rank on search engines, bringing in traffic and establishing yourself as an expert in your industry. And, the best part is, you don’t need to be a professional writer to do it. As long as your information is valuable, you use correct English and edit your work, you’ll start out being better qualified than 75% of online article writers! But, writing articles is one thing - getting them to work for your website is another. Here are some tips to getting your articles seen... Read more

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Let the Fur Fly - How to Handle Your Competition

by Veronica Stone
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Unless you are one in a billion, your small business will have competition. Even if you are that one-in-a-billion company, as soon as people know you exist, someone else will try to do the same thing and you will have competition. Face it - competition is a fact of business life. What you need to know is how to handle competition and keep the upper hand. Know Your Focus What is your business’ focus? Hopefully, you have selected a niche market you know well. The way to success over your competitors is to know your market, customers and trends better... Read more

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Small Business Resource Review: Template Monster

by Veronica Stone
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Template Monster is an online store that offers the largest selection of ready-made website templates online, mainly for newly established websites and businesses. They also have an enormous inventory of pre-made Flash templates, logo templates, WordPress and other CMS themes, and osCommerce templates for online stores. Template Monster’s templates and other products are all completely customizable and ready for download and immediate use. Bloggers may not find Template Monster as useful as owners of websites, as WordPress already has many free themes available for use on blogs. The e-commerce templates are perfect for use when creating or arranging an online... Read more

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Breaking the Barriers to the Luxury Market

by Bonnie Conrad
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Companies large and small all recognize the importance of the luxury market, but many are discouraged by the seemingly high barriers to entry. No matter what the perceived difficulties, however, it is important for company owners to look carefully at this important space. Catering to the luxury market has a great many benefits, including: > The luxury market is much more resilient than the general retail space. When the economy begins to slow down, the effects are felt immediately by the average consumer. More affluent consumers, on the other hand, have much more of a financial cushion. While luxury brands... Read more

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Beware of Startup Scams - Tips for Avoiding Them

by Veronica Stone
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You’re tired of working for someone else, telling you what to do and when. You’re an entrepreneur by heart and want to work for yourself, rather than padding the pockets of your boss. But how do you avoid the scams that are out there, which will only lead you back to padding the pockets of a boss? Some of these "too good to be true" money-making ideas are plain and simple-scams. One way to verify if this business idea you are interested in is in fact a legitimate business with quality money-making opportunities, is to visit the Better Business Bureau’s... Read more

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Microsoft helps out the little guys

by Veronica Stone
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Attention all small businesses (50 employees or less, that is)!!! Microsoft announced at the beginning of February, they will offer further discounts to small businesses on their software. The original plan, called the Open Value Subscription program offered special services and features to small business owners but the new plan will help cut costs even further with up front discounts and flexible payment systems. The plan will cost about a third of the license-only expense currently available to small businesses. Along with the new licensing aspect, they are also offering a partner program called "Big Easy " that will give... Read more

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Tips for Selling Gift Cards or Gift Certificates

by Veronica Stone
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Buying for friends and family members has become increasingly hard, particularly for those that have everything. Thus, more and more people are turning to gift cards or gift certificates. You own your business and want to tap into this seemingly profitable venture of offering gift cards and gift certificates. While it may seem that gift cards or even gift certificates are a last resort for shoppers, they can be a good alternative for both the purchaser and receiver because there is nothing to return. Below are tips on how to get started with offering gift cards and gift certificates, both... Read more

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